There's a really BIG friction - unique to healthcare - that was never referenced.
In our system of tiered (and constantly churning) coverage - the healthcare system isn't JUST focused on patient identity - they are critically focused on coverage identity - because that's where the bill goes.
And given all the variables to coverage (relo, change of employer, age, network, etc...) they are incentivized (for accuracy) to capture this information at the last possible moment - often on-site (hello Phreesia).
This becomes SO critical to healthcare providers that - even with a provider I see regularly (say dermatology) - I'm often asked to fill out the infamous "Patient Questionnaire" annually - and yup - all too often it's still clipboard and pen.
For Canadian readers, we have a Calgary-based company offering premium health insurance for an incredibly affordable price. Visit our page here https://www.klarityvip.com/ Don't wait to die waiting!
There's a really BIG friction - unique to healthcare - that was never referenced.
In our system of tiered (and constantly churning) coverage - the healthcare system isn't JUST focused on patient identity - they are critically focused on coverage identity - because that's where the bill goes.
And given all the variables to coverage (relo, change of employer, age, network, etc...) they are incentivized (for accuracy) to capture this information at the last possible moment - often on-site (hello Phreesia).
This becomes SO critical to healthcare providers that - even with a provider I see regularly (say dermatology) - I'm often asked to fill out the infamous "Patient Questionnaire" annually - and yup - all too often it's still clipboard and pen.
Interesting article!
We wrote an article about the crippled state of the Canadian healthcare system:
https://klarityvipwriters.substack.com/p/waiting-for-healthcare-in-canada
For Canadian readers, we have a Calgary-based company offering premium health insurance for an incredibly affordable price. Visit our page here https://www.klarityvip.com/ Don't wait to die waiting!
Great article Brendan. Big opportunity here.